Friday, September 11, 2009

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sandiya

Saturday, August 29, 2009

follows fashion jewelry

http://www.tatazadiamonds.com.au/Files/Images/Buying%20Diamonds%202.JPG
When it comes to consumers and their jewelry, Madison Avenue has it right: There is more meaning to that diamond, gold or gemstone piece than its cost or how much it sparkles. Even as many women consider jewelry a great fashion accessory, there is still a strong link between the pieces of tiffany & co jewelry they own and the story behind each one.

“I have several pieces that have special meaning to me,” says Audra Perks, 26, of San Antonio. “One would be the most expensive ring I own-a three-stone diamond ring. It was a ring that I had wanted for a long time, and my husband purchased it as a Mother’s Day/birthday/anniversary gift.”

Perks also cites her engagement ring, which she says her husband purchased when he graduated from basic training for the Air Force. He proposed that same weekend.

“It’s a very small diamond, but it means a lot to me,” she says.

Perks was one of nearly 650 female consumers who responded to NATIONAL JEWELER’S Exclusive Consumer Jewelry Ownership Survey.

Sentiment is also key for Misty King, 21, of Aurora, hid.

“If it was not given to me or bought for emotional or sentimental reasons, I just never tend to wear it,” King says.

In addition to the emotional value, Perks says she appreciates the beauty and style of tiffany elsa peretti ring.

“I consider myself to be a big jewelry person but, of course, I can’t really afford a lot of it or buy very expensive pieces,” Perks says. “My favorite type of jewelry is a ring. I have been known to wear eight or more at a time, sometimes three on one finger. I just can’t pick between them sometimes.”

She says the reason her husband combined the three-stone purchase into one gift was because it was pricey (about $1,500) for the single-income family.

In fact, a little more than half of the consumers surveyed said the most expensive fine watch or piece of jewelry they own cost less than $1,000, with 23 percent noting their priciest piece cost less than $250. Thirteen percent said their most expensive jewel cost between $1,000 and $2,000, while 10 percent said between $2,000 and $3,500, and eight percent said between $3,500 and $5,000.

In terms of total value of their fine jewelry and watches, around a third (33 percent) of consumers surveyed placed it at less than $1,000. Twenty-seven percent said the value was in the range of $1,000 to $5,000, while 16 percent said between $5,000 and $10,000, and 10 percent said between $10,000 and $25,000 total.

The numbers diminish as one gets into the higher price ranges, with around five percent of consumers reporting that the total value of their fine jewelry is over $25,000.

Factors including household income level, marital status and age played a role in the value of individual pieces and the total collection.

And it’s no wonder the bridal business remains crucial, given the correlation between marital status and the most expensive jewelry owned. While nearly 38 percent of single consumers said their most expensive item cost under $250, more than half of married respondents owned jewelry worth $1,000 or more.

The top three items in terms of ownership were rings, necklaces and earrings. Rings, owned by 83 percent of respondents, were the most popular jewelry item overall. Seventy-three percent of respondents said they own necklaces and 68 percent own earrings. Bracelets came in fourth, with about half of respondents citing wrist jewelry and 36 percent citing watches.

Among types of jewelry, gold reigned supreme, with 80 percent of respondents saving they own pieces made of the metal. Diamond jewelry was next, with 66 percent, followed by silver jewelry (63 percent), colored gemstone jewelry (51 percent) and pearl jewelry (40 percent).

“I have many gold rings, some of them with diamonds, some with other gemstones, and a few that are just gold,” Perks says. She adds that her favorite metal tone is rose gold.

Among King’s jewelry possessions are a gold solitaire diamond ring, a gold and cubic zirconium ring and gold earrings.

Marisol Diestro, 30, who lives in Orlando, Fla., says she owns some gold and silver, but that pearl jewelry is her favorite.

“I own a lot of pearl jewelry, with and without diamonds,” Diestro says. “I love pearls because it is my birthstone, so I always want pearl jewelry.”

Despite the ubiquity of chain stores, big-box stores and the Internet, about half of respondents said they buy or receive jewelry from independent stores. Thirty-eight percent cited chains, while 27 percent said department stores. Less popular (though not insignificant) were online and department stores, with 10 percent of respondents citing each.

Convenience is a big factor in terms of where consumers shop for jewelry.

“I don’t really shop for jewelry, but my husband always shops at Jared [The Galleria of Jewelry] because they have a great playroom for the kids and a really good earring selection,” says Cindi Munroe of Clearwater, Fla. “He puts the kids in the playroom and he shops in peace. They all love going there.”

Cost is another key consideration, especially for jewelry consumers with less discretionary income.

“I like buying a lot of jewelry online because I like having personalized pieces and I can usually find some great items online,” Perks says. She adds that she also likes chains such as Zales and Kay Jewelers, but finds that independent stores tend to charge more than she can afford.

That’s also an issue for full-time student Eileen Mancha, 23, of Antioch, Calif., who says she buys jewelry online.

Mancha says she follows fashion jewelry trends and hopes to acquire jewelry from designers such as David Yurinan, Bulgari and De Beers, as well as items such as Cartier’s “Love” bracelet. A few years back, she bought herself a silver Tiffany & Co. bracelet, a category that’s been extremely popular for the retailer.

Tiffany was also the most popular jewelry brand among respondents in terms of both ownership and desire, cited by 43 percent of those who own designer jewelry brands. The next most prevalent brand was Gucci, owned by 20 percent of respondents.

More than half of those interested in acquiring designer brands said they wanted Tiffany & Co. jewelry. Respondents also cited Cartier (45 percent), Chanel (28 percent), Gucci (27 percent), Dior (25 percent), Harry Winston (24 percent) and De Beers (23 percent).

Notwithstanding these well-known brands and designers, including David Yurman, Scott Kay and Roberta Coin, consumers still seem to be less interested in jewelry brands overall. Almost 70 percent of respondents said they don’t have any branded jewelry, and 60 percent said they didn’t wish to own any.

Jewelry fashion quotient

Even if jewelry brands haven’t quite broken through for the average consumer, some are making progress, and women are definitely receptive to fashion jewelry.

Mancha says she likes to wear jewelry in order to accessorize outfits. In terms of what she likes, she says she’s usually inspired by jewelry that she sees while flipping through women’s magazines such as Cosmopolitan or Elle.

Finding jewelry that works with her wardrobe is also key for Mt. Vernon, Ohio, resident and teacher Anne Marie Orr, 38, who says she buys or receives jewelry about once every couple of months.

“I like to have different colors and styles for different outfits. I think jewelry can make an outfit really stand out,” she says.

Unlike Mancha, Orr says she’s not interested in designer or trendy jewelry and prefers traditional pieces.

Among the items she owns are platinum, sterling silver, diamonds, gemstones and rubies. On her wish list are sterling silver hoop earrings and emerald or sapphire rings with platinum.

“I like to purchase jewelry that will not go out of style and is functional for every day,” she says.
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Tuesday, August 18, 2009

Sterling Silver Jewelry

Sterling Silver Jewelry
Buy sterling silver and cubic zirconia jewelry including necklaces, earrings, bracelets, rings, and religious pieces at Casijewelry.com. A huge selection of sterling silver jewelry at affordable rates.
August 17, 2009--The latest trend that is catching on all around the world is that of sterling silver jewelry. Sterling silver jewelry is not only restricted to the fashion shows and ramps these days. Nor is it the luxury of high society parties. Sterling Silver jewelry has grown quite popular even with the masses. One can always spot women wearing sterling silver jewelry at parties and weddings. Sterling silver jewelry is an ideal choice for weddings these days. People are choosing silver bridal jewelry sets as an ideal gift for their bridesmaids. Or you can also use them for your own wedding. A large variety of sterling silver jewelry is available in many different styles of bridal jewelry necklaces, earrings and rings to make a marriage a truly sparkling event.
For good quality sterling silver jewelry, you do not need to shop at stores anymore. More and more people are choosing to order online. As far as quality being one of the main concerns, one should always abide by the quality brands. One such quality brand is http://www.casijewelry.com. Casijewelry.com is a very popular online brand of sterling silver jewelry. They have the best silver jewelry for almost all kinds of events and occasions. With the help of such online jewelry stores, now you can get your own piece of silver jewelry right from the comfort of your own home.
Some of the good brands of silver jewelry available online offer jewelry for all occasions. For instance, Casijewelry.com offers jewelry for everyday living. Along with bridal jewelry sets in silver, they have silver jewelry sets for regular wear, jewelry for the working women, jewelry for social parties and also jewelry for special occasions like graduation day etc. The latest at their online store is silver jewelry for Father"��s Day. Bracelets, rings and chains in silver are designed in such a way that they can make an ideal gift to your Dad.
With online stores for purchasing jewelry, there are a number of benefits. The main one is that you can be assured of the quality. Casijewelry.com is experiencing growing popularity due to their sterling silver jewelry being high quality as well as featuring the latest designs. The second benefit is that their offerings can be seen on the website itself and you do not need to step out to any stores. The third reason is the benefit of ordering online and getting delivery in a short time period. And last but not the least, are the discounts or free delivery of the sterling silver jewelry.
SEO Services one of the great tool which can get a site ranking highly in the search engines and also search engine traffic growth for the website. In order to, SEO services offered by unisoft technologies can bring in more traffic for a website and also help all the online businesses either tiny or big in top ranking in all the major browsers. It aims to enhance the traffic to web page which in turn not only makes its client’s online presence noteworthy but also fetches him profit. You can rely on SEO Services to fulfilling your needs.
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Online jewelry shopping offers convenience

I watched ‘Memento’ last nite with Sun Tek and Eric (Opening Ceremony). Pretty sure I missed a big night at St. Jerome’s; Facebook told me Justin Tranter (Semi-Precious Weapons) got ready for the bar’s 4th year anniversary party while watching ‘Gentleman Prefer Blondes’ and that Lady Starlight DJ’d. She wore some cute little gloves with lasers attached to the fingers. Justin was all batty eye shadow and tossled hair. Sometimes I wonder if he’ll wear that look forever. I mean, I do like a good uniform.
I love to bead and am really into bead embroidery at the moment. My Mom and I also sell online and have antiques and collectibles including a nice selection of vintage postcards and vinyl records. We attend Estate Sales every week and are never sure what rare and vintage items we will find! We also have new and vintage handbags in our store including items from Brighton, Marc Chantal, Big Buddha, Straw Studios, and Via Nova as well as a great variety of designer inspired handbags.
Our chocolate lab Bear wore the dog camera yesterday and took some great shots! Nice job big dog! You can see the photos in more detail when you click on them.
For anyone looking to purchase fine jewelry, online shopping can be a great way to find the right piece at the right price. There can be many advantages to buying fine jewelry online – with savings being one of the major factors. Reputable online jewelers usually have much lower overhead costs, and can pass those savings on to the consumer. Another advantage of buying fine jewelry online is convenience – you need travel no further than your computer to choose your jewelry and make your purchase. This being said, there are things you need to consider in order to make your fine jewelry purchase a positive experience.
Choose a Jeweler You Trust The first thing you need to do is find an online jewelry store that you can trust. You will have to do a little bit of detective work in order to eliminate the less desirable companies and end up with a list of jewelers that you feel confident doing business with.
The Online Jewelry Store Should Provide Excellent Customer Service This cannot be stressed strongly enough. Before you make a fine jewelry purchase from a website consider contacting the jeweler’s customer service department by email and by phone. When talking to a customer service representative, ask questions and pay close attention to the responses you receive. If the rep seems irritated with your questions or is spending the entire phone call trying to rush you into buying a product, consider that a “red flag”.If you contact them by email, check to see how quickly they reply. It should take them no longer than 48 hours during the business week – within 24 hours is the ideal. Look for professionalism and a helpful attitude in their emails.
The Website Should Be Informative The jeweler’s website itself should have information on how to buy a quality diamond, the different types of precious metals, etc. They should have a wide variety of choices, and be able to help you find what is right for you. By providing you with information the company is helping you make an educated purchase.
See If They Offer Extra Perks Things like free shipping add up to big savings. If the online jeweler is located outside of the state you are buying from you pay no sales tax. Free shipping combined with no sales tax can make a big difference in your bottom line. Some companies offer a discount on your next purchase. This can also save you big money. If a company is offering these or other incentives, they will likely have this information throughout the site and in their shopping cart.
Look for Quality Craftsmanship What the Internet can offer you is the chance to shop several stores without having to drive all over town; this allows you to choose a company whose fine jewelry shows attention to detail and craftsmanship.
The Return Policy Can Be Important What if you receive the jewelry and are dissatisfied? Review the company’s return policy before you buy so you know what rights you have if you want to return your fine jewelry purchase.
Your Jewelry Purchase Should Provide Good Value for the Money When buying fine jewelry, you are getting a piece that will last a lifetime and become a family heirloom. Look for fine jewelry that offers the best value which is not only determined by how much the jewelry costs but by the quality of the piece and the materials used.
Online jewelry shopping offers convenience, selection and value. Consider the factors above when making your next fine jewelry purchase so you find the online jeweler that is right for

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Tuesday, August 4, 2009

Silver Jewelry Is An Ultimate Choice For Women


The concept of Silver Jewelry is getting popular these days. Most women wear gold or silver Jewelry. As gold Jewelry proves to be costly and not within the financial budget of some women, so silver Jewelry is preferred by all the segments of women in society.Women wear necklaces, bracelets and earrings. Women make an idea to choose a Jewelry set and pick a combination she would like to wear on the basis of their likes. The choice of color often comes in the Jewelry. If a woman has a favorite color then she would prefer that color as the color of her choice. Jewelry for the evening can be bolder and glitzier than Jewelry worn during the day. The color choice of Jewelry also depends on the choice of women’s clothes. Generally women prefer the Jewelry matching with their clothes. So it’s a nice idea to present them with the Jewelry matching with their clothes color.The style of Silver Jewelry in necklaces could be chunky ones, fine ones, ornate or simple. In earrings it could be in the form of dangly ones, or smaller stud ones. In bracelets or bangles it could be narrow or wider ones. A lot of women have certain styles that they like so they choose the style according to their requirements. The style will vary depending on whether the piece is meant for day or evening wear.Many women have allergies to nickel. Some pieces of Jewelry contain a small amount of nickel. This generally causes no problems for the majority of people however some people can be very sensitive to it. So it should be seen that what kind of metals different women wears.Types of Jewelry can be in the form of beaded Jewelry, Silver Jewelry, Imitation Jewelry, semi precious Jewelry, key chains, So it depends on women what type of Jewelry she prefers or wears. So silver Jewelry enhances the looks of women with the choice of their color, style, occasions and changing fashions.
Source: Ezinearticles.com

Diamond Jewellery – Pride Of Every Woman


Diamond Jewellery includes a range of articles – Bracelets, Earrings, Engagement Rings, Necklaces, Pendants, Wedding Bands and jewellery for the youngsters. Youngsters are not far behind when it comes to owning diamond jewellery. An all new range of readily available diamonds, studded in white gold, such as pendants, eternity rings and bracelets are available at a variety of stores and online to cater to their needs. There are various combinations of diamond jewellery to create a new woman in you. This woman is more confident because she feels more beautiful and cared for. A kiss on hand has to be earmarked with love and diamonds for your lady love. An engagement ring is the right way to express your love for your beloved. Actually, what are these stones – Diamonds? They are the epitome of love and affection you feel towards your love.
In today’s times, diamonds are classified as the style-statement. In fact diamonds are gaining popularity amongst middle aged upper middle class women who want to possess Diamond sets with pendants and earrings. Sangini, Orra, Tanishq, Kanak, Tribhovandas Bhimji Zaveri are some of the leading diamond players in the market. These are some of the best designers and sell authentic jewellery only.
When it’s authentic then it comes with a trademark of authenticity and thus is placed at higher selling-price. The objective of this trademark is that whenever you want to sell it or exchange the piece then they can be sold anywhere, that too at the price prevailing at that time. A diamond-studded watch is also a mark of jewellery statement. Exclusive diamond watches, with diamond studded in pure gold or white-gold gives an ultimate pleasure to the owner.
Now days, diamonds are combined with sapphires, rubies, emeralds and many such precious stones in different combinations. They enhance the owner’s attire as matching designer jewellery. Log on to jewellery.homeshop18.com in case you want to own one or more of this authentic diamond jewellery pieces. They are designed in style, keeping in mind the designer jewellery concept. At homeshop18 you can satisfy your thirst of diamonds at a very reasonable price.Source: Articlesbase.com

Silver and Semi-Precious Gemstone Jewellery - The Ultimate Care Guide

silver jewellery and gemstones
Keep silver jewellery out of the air and light when stored to prevent tarnishing. A protective jewellery pouch, a lined box or just wrapping in tissue or soft cloth are all suitable.
Each piece of jewellery should be stored in a separate compartment to prevent scratching as a result of pieces knocking together. Gem-set jewellery will undoubtedly contain gemstones which are harder than silver and will therefore scratch the surface of the silver if allowed to jangle together. This holds true for gold as well.
General Care in Wear
Treat your jewellery with loving care and respect and it will stay young looking – like most women.
Washing Up, Spring Cleaning or DIY?
Remove your jewellery when carrying out cleaning or other chores. Cleaning fluids can damage both the metal and the gemstones. A miss-hit with the hammer could end a beautiful relationship with not just your engagement ring.
Going out?
Remember to put your jewellery on after applying make-up and the hairspray and avoid contact with perfume.
Going swimming?
Remove all jewellery before entering a chlorinated pool. If you’re contemplating a sauna, remove all jewellery as it will burn you when it heats up. Many gemstones are damaged by prolonged exposure to heat.
Going on holiday?
Most of us come off the beach on the first day with the 3 s’s all achieved - rings caked in sand, sea-salt and suntan lotion.Nude sunbathing, as far as silver and gold jewellery is concerned, is a must!Remember also that sand will scratch the surface of precious metals.
Tour de France or Running the Marathon?
Sweat will not enhance your jewellery and no-one will be looking at it anyway.
What is Silver?
Sterling silver is 92.5% silver and is sometimes referred to as “pure silver”. The remaining 7.5% is usually copper but can be other metal and is used to give this precious metal strength and durability. Silver which is 99.9% silver is too soft to be practical for most day to day uses.
Generally, the higher the silver content the brighter or whiter the metal but beware of antiquing effects that can make a piece of sterling silver jewellery or decorative silverware look dark.
Sterling silver will tarnish over time but with care and regular cleaning can be restored to its “good as new” sparkling condition.
How Do I Clean Silver?
Natural body oils, soap and regular daily dust can build up on your jewellery.
A mild soap in water is usually enough to clean it. If gem-set, use a soft toothbrush to gently clean the surfaces of the gemstones. Remember the backs!
Gently pat the jewellery dry. Do not use tissue or anything other than a jewellery cleaning cloth to polish your jewellery as unseen tiny hard fibres will scratch the surface.
If more serious cleaning is required, then use a good jeweller’s rouge or jewellery cleaning dip. However, if your silver is gem-set see below for advice on specific gemstones to be sure what is safe to use. Some cleaners which are ideal for sterling silver may be too harsh for the set gemstone.
Ultrasonic cleaners are not recommended. They can damage pearls and gem-set jewellery.
How Durable is My Gemstone Jewellery?
First of all a note about the hardness and therefore relative durability of gemstones.
To measure hardness, the jewellery industry uses the Mohs scale. This gem-trade standard, conceived by Friedrich Mohs in 1812, measures the ability of a gem or mineral to resist abrasion damage. Diamond at 10 is the hardest whereas talc at 1 is the softest. Popular gemstones like amethyst and citrine register 7 whereas rubies and sapphires register 9.
Most substances your jewellery is likely to come into contact with will be around 7 on Mohs scale so any gemstone with a hardness higher than 7 is unlikely to scratch.
Precious metals (silver, gold and platinum) are quite low on the Mohs scale – less than 4.5 – and will scratch.
How Do I Clean Semi-Precious Gemstones?
Turquoise
Mohs scale 5-6Turquoise is chalky in texture and is to be treated as fragile.Always store carefully in a separate compartment to avoid scratching and chipping.
It will scratch easily and chip if subjected to rough treatment. It does not like to be immersed in water and does not respond well to chemical contact. Either can cause it to change colour – usually turning more green.
To clean, use a damp cloth to wipe the surface.Never use jewellery dip.Never use an ultrasonic cleaner.
Lapis Lazuli
Mohs scale 5-6Lapis lazuli is a soft stone and like turquoise will chip easily.Always store carefully in a separate compartment.
To clean, use a damp cloth to wipe the surface. Do not immerse in water as this can remove the protective coating.
Avoid contact with all chemicals.Never use jewellery dip.Never use an ultrasonic cleaner.
Coral
Mohs scale 3.5 - 4Coral is a soft organic gemstone and porous.Always store carefully in a separate compartment as it will easily scratch or chip.
Avoid large variations in temperature and prolonged exposure to sunlight.
To clean, use a damp cloth to wipe the surface.Never use jewellery dip.Never use an ultrasonic cleaner.
Pearl
Mohs scale 2.5 - 4.5Pearls are less durable than most gems. They are sensitive to acids, dryness, and humidity.
Avoid contact with any chemicals such as hairspray and perfume and wipe them clean with a soft cloth after wearing as natural body oils can discolour them.
Store them carefully, preferably in a pearl necklace box, a chamois bag or in tissue. Don’t throw them in a box with other jewellery as harder gemstones will scratch a pearl’s surface.
Cultured pearls can be washed carefully in mild soapy water.Do not soak.Do not dry in heat. Wipe dry with a soft cloth.
If worn often, restring every 2 years.
Larimar
Mohs scale 5 - 7Store larimar carefully, preferably in a separate jewellery compartment, a chamois bag or in tissue.Avoid contact with any chemicals such as hairspray and perfume and wipe clean with a soft cloth after wearing as natural body oils can dull the surface.Avoid prolonged exposure to bright sunshine as this may cause colour fading.
Clean in mildly soapy water with a tiny drop of ammonia and use a soft brush. Rinse well and dry with a soft jewellery cloth.Any cleaning preparation recommended for pearls is suitable for larimar.
Moonstone and Labradorite
Mohs scale 6Moonstone gemstones are stored in oil before use in jewellery. This prevents the stone drying out and cracking.
It can be easily scratched and should be stored in a separate compartment
To clean, use a damp cloth to wipe the surface.Never use jewellery dip.Never use an ultrasonic cleaner.
Chalcedony and Onyx
Mohs scale 7Avoid harsh chemicals.Always store carefully in a separate jewellery compartment to avoid scratching and chipping.
Clean in mildly soapy water with a soft brush. Rinse well.
Rose Quartz
Mohs scale 7Always store carefully in a separate jewellery compartment as despite its Mohs’ rating, rose quartz can chip and scratch easily.Avoid prolonged exposure to bright sunshine as this may cause colour fading.
Clean in mildly soapy water with a soft brush. Rinse well.Do not soak.Do not steam clean
Topaz
Mohs scale 8A durable gemstone unlikely to scratch or chip easily. However, always store in a separate jewellery compartment as it may scratch a softer gemstone or precious metal.Avoid harsh chemicals and exposure to heat.
Clean in mildly soapy water with a soft brush. Rinse well.Do not soak.Do not steam cleanNever use an ultrasonic cleaner.
Amethyst, Citrine, Ametrine and Smokey Quartz
Mohs scale 7Avoid harsh chemicals and long exposure to heat.Always store carefully in a separate jewellery compartment to avoid scratching and chipping.
Clean in mildly soapy water with a soft brush. Rinse well.Do not soak.Do not steam cleanShould survive an ultrasonic cleaning.
Garnet
Mohs scale 6.5 – 7.5Always store carefully in a separate jewellery compartment as garnet is brittle and despite its Mohs’ rating, can chip and scratch easily.Avoid harsh chemicals.
Clean in mildly soapy water with a soft brush. Rinse well.Do not soak.Do not steam cleanAll garnets except andradite (demantoid) should survive an ultrasonic cleaning.
Peridot
Mohs scale 6.5 – 7Avoid harsh chemicals.Avoid rapid changes in temperature and exposure to heat.Always store carefully in a separate jewellery compartment to avoid scratching and chipping.
Clean in mildly soapy water with a soft brush. Rinse well.Do not soak.Do not steam cleanNever use an ultrasonic cleaner.
Source: Ezinearticles.com